New Ad Campaign for 'VIRILE' AND 'LUST' LINE FOR 2005! THE LAUNCH OF 'Lust' and 'Virile' at the Las Vegas Lingerie Show!
New Ad Campaign for "Virile" and "Lust" line for 2005! The Launch of "Lust" and "Virile" at the Las Vegas Lingerie Show!
Frank at the Mar-a-Lago Resort (Palm Beach, FL).

Frank Palanza created Palm Beach Perfumery, Inc. in 1996, and we’ve been growing ever since. He has a degree in fashion buying and merchandizing from FIT (Fashion Institute of Technology) in New York City. Fashion, design and creativity are Frank’s second nature. When Frank became interested in the fragrance industry, he took courses in perfumery, chemistry and aromatherapy (His partner, Carolyn has a degree in chemistry from the University of NH).

Two years of research and development resulted in the perfect pheromone formulation to use in our perfume, cologne and body care products. They have odor, and really work – not like all the colorless, odorless pheromone products on the market. If it doesn’t smell like a man or a woman, how can it possibly attract anyone? We get phone calls all the time from all over the world inquiring about our pheromone products.                                                             

When the Hilton sisters "The It Girls-Paris and Nikky" were putting together a fragrance, their father, Rick Hilton called us about our Pheromone Formulation.

Frank and Carolyn partnered with "Shirley of Hollywood" in 1998 and the "Lust" line of perfume and body care (all with pheromones) was launched in 1999 at a Las Vegas trade how. It was an immediate success and sales continue to increase "Shirley" took on the distribution of Palm Beach Perfumery’s men’s cologne "Virile" (with pheromones). See picture – Female model to the left of Frank is a "Playboy Bunny"!

"Shirley of Hollywood" is the largest lingerie manufacturer in the U.S. They make lingerie for "Frederick’s" and several other well known clothing chains. They have worldwide distribution.

Frank has had many meetings with the Trump Organization, to create a fragrance for the Mara-a-Lago Spa, stay tuned.

 

Sales@PalmBeachPerfumery.Com